Ever wondered why you’re unable to match the sales figures of the top performing person in your organization? You are pretty good at what you do but it’s just somehow not good enough? There must be something that he/she does which must be different and which really works with the customers. Helping you get that edge and understanding what different you have to do is just what our Selling Skills Training is all about.
Top performers ensure that they know more about their customers. That’s how they are able to give them exactly what they want. They pick up queues from what the customer says, their body language and the way they talk. For this it is important that they have exceptional listening skills and can listen to the customer with an open mind and without constantly trying to think about how they are going to sell their product. They allow the customer to do most of the talking so that they can get maximum information about the customer’s needs and then ask questions which further help them to zero in on what the customer wants. They then they think of whether or not they have a product that matches the customer’s needs. They never try to force themselves upon the customer and are genuine enough to say that their products are not what the customer’s are looking for if that is what they feel. One of the most important things is that they give the customer genuine advice just as a friend would and win the trust of the customer. Another thing that these salesmen typically do which makes them one step ahead of the rest is that they give their customers exceptional service. They go out of their way to help their customer and ensure that they never promise anything which they cannot fulfill. This goes a long way in building long term relationships with customers and changing the perception of ‘salesmen’ that customers generally tend to have. So what do customers really want? They want someone who they can trust to give them the right information and not just someone who is looking to sell his product at any cost. They also want someone who they can have a great rapport with and who is approachable and available to them whenever they need them. In short, they want a trustworthy friend who genuinely cares about them. If you can become that to a customer then you have definitely used the Selling Skills Training to take you to the next level!
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The Yellow Spot
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